Archive for the ‘Tips’ Category

Make people listen with your language

Wednesday, May 28th, 2008

I was just speaking to an American friend about bugs we’re both dealing with today and he said, in reference for his set.

"Driving me bonkers"

I don’t know about you but I haven’t heard an American use that phrase for a while if ever (if my dear American brethren utter this on a daily basis, I apologies… you need to do it more in front of me) so it jumped out of the conversation at me. It made me smile without losing the meaning of what he was saying.

Do you moderate your more colourful language depending on who you are talking to? And I am not talking about swearing, that’s a matter for another post.

Does the odd ‘quirky’ word help drive your message home? Will it make you memorable?

If you’re pitching something or someone then anything you can do that will differentiate you from the crowd is a good thing, naturally you must let your content / produce speak for itself but you know that once you’ve all gone home the panel will be discussing you and your fellow competitors - do you want to be "the dull one", "the one with the yellow shirt" or "the bouncy one"?

Don’t go over the top, but never moderate your natural speech patterns so much you lose all emotion and pigeon hole yourself as "the flat one" because who wants to employ them or buy from them?